Hikers, runners, and bikers in the Wenatchee Valley have long known that the foothills provide amazing recreation and scenery. But in 2001, development threatened access to this local resource. The Chelan-Douglas Land Trust responded with the Save the Sage campaign, rallying local support to preserve this community asset. The response was overwhelming—more than $60,000 raised in six weeks to protect 35 acres in the foothills. The Save the Sage campaign spurred a larger public discussion of the need to conserve the foothills that the community valued, but tended to take for granted. Through foresight and action, Wenatchee now has a growing network of protected lands and a magnificent trail system.